Business Videos
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Get the insights to help your business thrive on topics like creating your first product line, pricing, where to sell, and more!
Making Scents Series Weekly doses of sensible business info for fragrance-based product makers
- Your Secret Weapon for Consistent Sales: Email Marketing (4/14/26)
- When Should Candle Makers Consider Insurance? (4/7/26)
- Fragrance Oil Shelf Life Secrets (3/31/26)
- Choosing Between a Sole Proprietorship vs. LLC for Your Business (3/24/26)
- Five Must-Have Product Photos (3/17/26)
- The 3 Things That Must Be on Your Candle Label (3/10/26)
- How to Select Wax in 2 Steps (3/3/26)
- Pricing for Profit: 3 Factors to Price Confidently (2/24/26)
Product Development & Pricing
- (Making Scents) How to Select Wax in 2 Steps
- How to Make the Right Wax Choice
- How to Test Your Fragrance
- (Making Scents) Fragrance Oil Shelf Life Secrets
- Two Traits for Success: Creating Your First Candle Product Line
- Next Steps: Creating Your First Candle Product Line
- Calculating Variable Costs: How to Price Your Candles
- Calculating Fixed Costs: How to Price Your Candles
- Calculating Total Costs: How to Price Your Candles
- (Making Scents) Pricing for Profit: 3 Factors to Price Confidently
- (Making Scents) The 3 Things That Must Be on Your Candle Label
- Candle Labeling Requirements
Setting Up Your Business
- Pro Tips for Starting Your Business
- (Making Scents) Choosing Between a Sole Proprietorship vs. LLC for Your Business
- Sole Proprietorship or LLC?
- All About Trademarks for Makers
- (Making Scents) When Should Candle Makers Consider Insurance?
- Craft Space Organizing Ideas
- How to Create a Unified Brand Experience