Business Videos

Get the insights to help your business thrive on topics like creating your first product line, pricing, where to sell, and more!

• Choosing Between a Sole Proprietorship vs. LLC for Your Business (3/24/26)
• Five Must-Have Product Photos (3/17/26)
• The 3 Things That Must Be on Your Candle Label (3/10/26)
• How to Select Wax in 2 Steps (3/3/26)
• Pricing for Profit: 3 Factors to Price Confidently (2/24/26)

• (Making Scents) How to Select Wax in 2 Steps
• How to Make the Right Wax Choice
• How to Test Your Fragrance
• Two Traits for Success: Creating Your First Candle Product Line
• Next Steps: Creating Your First Candle Product Line
• Calculating Variable Costs: How to Price Your Candles
• Calculating Fixed Costs: How to Price Your Candles
• Calculating Total Costs: How to Price Your Candles
• (Making Scents) Pricing for Profit: 3 Factors to Price Confidently
• (Making Scents) The 3 Things That Must Be on Your Candle Label
• Candle Labeling Requirements

• Pro Tips for Starting Your Business
• (Making Scents) Choosing Between a Sole Proprietorship vs. LLC for Your Business
• Sole Proprietorship or LLC?
• All About Trademarks for Makers
• Craft Space Organizing Ideas
• How to Create a Unified Brand Experience

• Citronella Candle Claims
• How to Photograph Shiny Candle Containers
• Five Must-Have Product Photos

• Where Should I Sell My Candles?
• E-Commerce Platform Overview & Comparison
• 5 Tips to Sell More Candles at Markets
• Should You Sell on Consignment?
• Consignment vs. Wholesale for Your Business
• How to Pack Smaller Wholesale Candle Orders
• How to Pack Larger Wholesale Candle Orders

• How to Use a Large Wax Melter
• Expand Your Product Line with DIY Body Lotion