How to price your candles

Where to begin?
Pro Tip!
Understanding your costs: the basics
You have to know your candle making costs down to the penny. Otherwise, you could be losing money. It’s a very important aspect of going from a hobby to a business. You have to do the numbers, and it’s a huge win for you when you do.– Jennifer G. | Wax Cabin Candle Company
For pricing, I always start with my cost. I weigh and measure every component of my candles to get the exact cost, then figure my fixed overhead, and put a markup from there. That helps me cover operation costs as well as make a profit.– Aubry P. | Witty Wicks Candles
Adding up your costs
Step 1. Calculate variable cost
Step 2. Calculate fixed costs
Step 3. Calculate total costs
Setting a price
A quick reminder: circle back to your target market
Pro Tip!