I bought this for the first time back in the fall and it has been such a hit in my wax tarts,soap & beard oils. My boys who are 26&23 make sure I always keep them in stock with soaps and beard oils made with this! Definitely more a unisex scent so I see why women and women both like it! Nice earthy scent to it, which is great for someone who doesn't like that strong cologne smell. Give it a try, you won't be disappointed! Will for sure stay in my product line.