First, Sea Salt & Orchid is a pleasant and warm fragrance. We plan to purchase larger bottles for personal use.
Now, for the rest. We made candles & sachets for friends and family. They also enjoyed the scent but mistook it for a Febreze product. I was slightly disappointed because we really enjoy this scent & hoped for the upscale spa. But, then again, I have preferred a few Febreze candles over expensive designer scents.
With that being said - if you own a candle store, I'm certain customers will enjoy this FO. (It's in my Top 3 of Candle Science fragrances.) But, many will associate the Sea Salt & Orchid scent with a generic Febreze. It's clean (not fake linen clean, but fresh summer air clean) and I could see it replacing traditional linen/clean scents in your summer candle lines.
Five stars because it's a nice, clean fragrance that will be used often in our home.