Great-smelling candles are abundant. But the experience of what you made, with your hands, the product of your creativity, is unique. The company name. The scent name. The jar, the lid. The label design. Where it was purchased, and when.
And of course, it’s about you: the maker.
You melted wax, you monitored temperatures, you added fragrance, you poured. You made this with your hands. You selected the container, the lid. You designed the label. You had a vision and brought it into existence.
And when that candle has been burned down, those melts melted, that soap barely a sliver, they’ll be back for that experience that can’t be found anywhere else.
Our seven new scents for Spring and Summer 2019 each offer their own unique experience, they’re just waiting for the final element that takes them from fragrance to something so much more: you!
So gather some inspiration from the ideas we’ve curated below and get your creativity moving. We’ve put together some personas and mood boards you might use to help identify potential customers; a brief trend summary; and container/label designs for each new fragrance as a starting point. Which ones speak to you? Let your mind wander, imagine, and discover the possibilities of your creativity.